Probijanje u e-trgovinu s restoranima

POSOvaj tjedan bio je moj prvi tjedan na mjestu direktora tehnologije za Patronpat. Mlada tehnološka tvrtka Patronpath već je imala velik utjecaj na industriju internetskih narudžbi.

Za razliku od mnogih drugih tvrtki, Patronpath je svoj softver usmjerio i na korisničko iskustvo i na integraciju. Umjesto da stvaraju softver za kupca, oni se koncentriraju na razvoj softvera za korisnika.

The company has done an incredible job in both growth and technology given the fact that they've really not had a technology guru ‘owning' the application. I spoke with CEO Mark Gallo today and couldn't express how impressed I've been.

The company has been nimble, quickly adjusting their business into the areas where Restaurateurs need them most. The team there is incredible. Their knowledge of the industry is what makes everything work and what's build a great company.

Looking at the Restaurant Industry, you might think I'm nuts to jump into this gig. Half of all restaurants fail and the profit margin on the average non-chain, family restaurant is brutal. The difference between a successful restaurant and a failing restaurant can be as thin as a hair… that's where Patronpath comes in. Adding online ordering to a restaurant for take-out and/or delivery is what's pushing the industry forward right now.

Here's why Online Orders make the difference:

  1. Ljudi naručuju više hrane kada naruče odvoz i dostavu. Razmislite o tome ... kad odvedete obitelj u restoran, naručite pizzu za stol. Kada naručite dostavu, naručite i dovoljno za doručak ili kasni međuobrok!
  2. Ljudi sve više traže pogodnost. Trgovine se zatvaraju, a lanci restorana rastu. Razlog je jednostavan, želimo provesti više kvalitetnog vremena s obitelji s obzirom na zauzeti način života i manje vremena za kupnju i kuhanje. Ako možete dobiti izvrstan obrok za svoju obitelj i pokupiti ga na putu kući, zašto ne !? Jelo je užurbano ... ali otvaranje obroka u privatnosti vlastitog doma i dalje omogućuje obitelji da se okupi oko stola.

A great online ordering system reduces ordering errors and takes less employee resources as well! Pretty hard to mess up an order when you're the one putting it together, right?

There's still a lot of work to do, though. The POS systems are still fairly antiquated. Walk into the average restaurant and you'll find a robust POS running on Windows 95 and working out of an Access database! Sure, there's a cool touch screen… but the industry is ripe for a serious player to come in and clean house.

Sustavi za internetsko naručivanje čine razliku. Koristeći Apis with POS, Fax, and Email Integration – restaurateurs are free to do what they do best… sell a lot of great food and service while adding both more and larger orders! That's where we come in. We've got some great applications that you've got to see to believe. The company and the industry are ripe for the taking and we're going to be the best!

ScottyHere in Indianapolis, we're implementing our software with Scotty's Brewhouse.

Walk into any Scotty's and you'll immediately notice that the experience is all about the user and combining that with technology. For you Colts fans, every seat at Scotty's is a front seat since each booth has it's own LCD television! Be sure to check them out for lunch as well… they have a great $5 menu!

Obavezno im recite da je Doug iz Patronpat te poslao!

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